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TheAdsHub Docs

Welcome to the TheAdsHub documentation. These docs explain how each part of the product works — the data behind it and, where relevant, the exact rules an engine uses to make a recommendation.

New here? Start with the Introduction for what TheAdsHub is and the core concepts.

Get Started

What TheAdsHub is, the problem it solves and the key concepts — Sources, accounts and blended metrics.

Introduction →

Wasted Spend

Spend that produced zero conversions, surfaced at the most actionable grain each Source supports.

How it works →

Budget Opportunities

The cross-channel budget reallocation engine: how it decides to scale a campaign up or pull it back, and what every recommendation’s Why means.

How recommendations work →

Alerts

Anomaly detection on spend, conversions and ROAS — how days get flagged, and how you’re notified.

How it works →